UIUX Design
HA Go App Redesign
A patient-oriented interface redesign making public hospital services easier to find, understand and use.
- Client
- Hospital Authority
- Year
- 2022
- Services
- UX Strategy
Interface Redesign
Information Architecture
User Flows
Registration Experience
01 /
Overview
HA Go gives patients and carers mobile access to public hospital services and personal health management. For the App’s third anniversary in 2022, JW Media redesigned the interface around the patient journey—bringing reminders, health information, family care and frequently used services into a clearer, more approachable experience.
02 /
The Challenges
- Make a growing range of hospital services easier for patients and carers to navigate.
- Bring personalised reminders, health records and family care into one coherent overview.
- Simplify registration and account activation without losing clarity around identity verification.
03 /
Design Direction
- Organise the home experience around what patients need to do and know next.
- Use personalised prompts and a health overview to surface relevant information sooner.
- Group services into clearer, scannable entry points supported by function search.
04 / Selected process
From thought to form.
We reorganised the experience around patient needs, connecting reminders, health summaries, family care and everyday hospital services within a clearer hierarchy. We refined service discovery and registration journeys into focused steps, helping users understand available functions and what is required to become a full member.
05 / UX Structure
Made to move forward.
A refreshed patient-oriented interface covering personalised home experiences, clearer function searching, health and family-care entry points, and a simplified registration flow—launched as part of HA Go’s third anniversary update.
06 / UI Screens
A refreshed patient-oriented interface.
07 /
Prototype
Interactive prototypes helped review navigation, transitions and task flows before the experience moved into development.
08 / Design System
Establishing a consistent design for HA Go App
A set of design standards and reusable UI components was established to improve consistency across the HA Go app and provide a scalable foundation for future enhancements.
09 / Promotional
A consistent experience across every touchpoint.
In-app coachmarks, app and web banners, and website content were refreshed to support the redesigned HA Go experience and guide users through key features and services.
Next sparks
Related projects.
Evolving a public digital health platform into a clearer, more connected and personalised experience.
Building a connected mobile workspace for healthcare professionals from the ground up.
A lively, personalised mobile platform helping young people discover information, learning resources and opportunities that match their interests.